by Victoria Simpson | Mar 30, 2020 | Uncategorized
Now that we are all confined to our homes, remote working is essential, but for most of us, its not something that we’re used to doing. The TouchBasePro team has been working from home for a few weeks already, so we thought it would be valuable to share some tips on...
by TouchBasePro | Mar 25, 2020 | Email Marketing | Category
[vc_row][vc_column width=”2/3″][vc_column_text] We’ve all been there. From grammatical errors and spelling mistakes, to broken links or incorrect segments, disaster can strike even the most careful email marketer. And, usually you’ll notice it right after...
by Victoria Simpson | Mar 17, 2020 | Uncategorized
We at TouchBasePro understand the severity of the country’s current situation and believe that communication is critical at this point. We would, therefore, like to offer companies the ability to send their Covid-19 communications to their customer database for...
by Victoria Simpson | Mar 17, 2020 | Uncategorized
As a country and worldwide, we are currently facing very uncertain times, and with uncertainty comes fear and panic. As a leader, it is your responsibility to provide your employees with facts, education and guidance. Here are some key points that you, as a leader,...
by Victoria Simpson | Mar 17, 2020 | Uncategorized
As a company, TouchBasePro is taking all the necessary steps to protect our team, suppliers and customers. Internally we have taken precautionary measures; however, none of the actions taken will affect any clients or suppliers. What are we doing? Our industry allows...
by Victoria Simpson | Mar 17, 2020 | Uncategorized
As of the 15 March 2020, South Africa declared a national state of disaster due to Covid-19, otherwise known as the Corona Virus. For all businesses, it is incredibly important to communicate with their customers on how this will affect your business. We have provided...
by Victoria Simpson | Mar 11, 2020 | Uncategorized
What is the Trust Velocity Matrix? Having a marketing strategy is hugely important for your business. As a business, you need to have a plan in place and a strategy to follow, it ensures that you stay on the right path and that you can monitor your progress and...
by Victoria Simpson | Mar 2, 2020 | Uncategorized
Email marketing has one of the highest returns of investment compared to other forms of marketing with the ability to get an ROI of 43 to 1. However, it’s not always easy to know if the results you are achieving are good, and how you can improve on these...
by TouchBasePro | Feb 24, 2020 | Uncategorized
The world of marketing is continuously evolving, and while we see many trends come and go, there are some tried and tested methods that stick around because they get results. One of these methods is email marketing. Let’s look at why email marketing has so many...
by Victoria Simpson | Feb 18, 2020 | Uncategorized
When it comes to an email database what classifies a clean email database? A clean email database is a database where the email addresses are correct, still exist and actively engage with your emails. Focusing on a quality list is a better approach when it comes to...
