by Victoria Simpson | Jun 11, 2019 | Email Marketing | Category
Let’s face it; we can’t all know everything all the time. Sometimes it’s necessary to test what works best. This is where A/B testing becomes such an essential tool for email marketing. A/B testing allows you to test two versions of a part of your campaign to find out...
by TouchBasePro | Apr 16, 2019 | Email Marketing | Category
[vc_row][vc_column width=”2/3″][vc_column_text] How do I make sure my email gets to my subscriber’s inbox? This might seem like a simple question, but the truth is that deliverability is far more complicated than we think. Creating gorgeous, perfectly...
by TouchBasePro | Mar 27, 2019 | Email Marketing | Category
[vc_row][vc_column width=”2/3″][vc_column_text] Sometimes, copywriting sucks. If you’re trying to launch a new product or feature, it can be hard to put down in words. How are you supposed to make this appealing to your customers? What are you supposed to...
by TouchBasePro | Mar 8, 2019 | Email Marketing | Category
[vc_row][vc_column width=”2/3″][vc_column_text] Email marketing is a multi-faceted industry, and we pride ourselves on covering all of your email marketing related needs. Here are the 10 things you might not know you could do with TouchBasePro, and how get...
by TouchBasePro | Feb 13, 2019 | Email Marketing | Category
[vc_row][vc_column width=”2/3″][vc_column_text] Email marketing automation allows you to send out customised, personalised and highly relevant emails to your subscribers. The benefits are numerous, from the time saving to the increased engagements. But...
by Greg Phillips | Oct 15, 2018 | Email Database, Email Marketing | Category, Email Newsletter Design | Category, How to | Category
Let’s get to the items you [probably] want to know: What should I put on sale? What’s the discount I should offer? How do I still make money? How do I get noticed? / Cutting through the clutter 101 What should I send and when do I send my emails?...