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Winter is generally not a great time for sales. As it gets colder, people tend to hibernate, they slow down and curl up in front of the heater instead of being out there and active. So what do you do to make sure your revenues don’t experience the same slump? Catch their attention with some themed winter subject lines!

Here are some examples of winter subject lines you can use, mix and match or use these as inspiration for your own! 

Deals and Specials

Don’t get left out in the cold

Our deals are heating up

Hot prices, just for you!

Snuggle up with our savings

Stock up on these winter savers

Feeling grey? Have a discount to brighten your day!


How does a tropical island sound right now?

How to plan the perfect winter getaway

Escaping to somewhere warm? Here’s what you need

Make the most of mid-winter


Your winter weather forecast: stress free shopping

Get our winter style guide

Cold weather essentials

Stay stylish, and stay warm!

You don’t need to brave the cold, we deliver!


Our best recipes for beating the cold

Your next hot chocolate is on us!

Our wood-fire stove is waiting for you

One-pot wonders

Beat the freeze with our new chilli poppers

By staying relevant with themed subject lines, you’ll pique your subscribers’ interest at the same time as maintaining your valuable relationship.

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