Being able to segment your database should be a key element in your email marketing strategy. Take a look at how to create basic segments within your database or read the steps below.
Recap by following these easy 6 steps:
- Login to your TouchBasePro account and click on send an email campaign.
Under add new subscribers, click on the hyperlinked text, segments.
Click on the green button, create a new segment.
Define the rule for your segment, this will be based on information in your database such as a custom field.
Complete your rule by selecting the corresponding drop downfield. For example, create a segment for females by selecting the custom field gender, selecting matches exactly and typing in female.
- Name your segment and select save and preview.