by Greg Phillips | Oct 15, 2018 | Email Database, Email Marketing | Category, Email Newsletter Design | Category, How to | Category
Let’s get to the items you [probably] want to know: What should I put on sale? What’s the discount I should offer? How do I still make money? How do I get noticed? / Cutting through the clutter 101 What should I send and when do I send my emails?...
by Greg Phillips | Sep 4, 2018 | Data enrichment, Email Database, Email Marketing | Category, Email Marketing Stats | Category, How to | Category, List validation
So your team has never really been capturing email addresses, or the person who was doing the data capturing was a student, and half the time they were either hungover or didn’t understand the difference between their elbow or their “digestive...
by Greg Phillips | Aug 22, 2018 | Email Marketing | Category, Uncategorized
With email marketing, it’s always a one-size-does-not fit all. Always. So let me give you some of the things to think about before you set yourself on an email sending frequency of once per month/ week/quarter. First off, let us think about your industry and...
by Greg Phillips | Aug 17, 2018 | Email Marketing | Category
Maybe. Maybe it will work. Maybe you will make a person not want to come back. Lets first break it down into when you would have a chance to put a pop-up on your site. 1) Just as they are leaving? The thing is, they are leaving because they have found (or not found)...